“Disruptive technology” is all the rage these days. It’s an industry buzz word that I hear a lot. Apple made its reputation on shaking up the norms with disruptive technology and it remains a hallmark of the brand.
Just in case you are not familiar with the term, I copied part of the explanation found here:
A disruptive technology is one that displaces an established technology and shakes up the industry or a ground-breaking product that creates a completely new industry.
Harvard Business School professor Clayton M. Christensen coined the term disruptive technology. In his 1997 best-selling book, "The Innovator's Dilemma," Christensen separates new technology into two categories: sustaining and disruptive. Sustaining technology relies on incremental improvements to an already established technology.Read More